Theatrics

Over the past month, Ella and Sophia took their first foray into show business. Along with their three neighbor friends from down the street, Lilly, Lucy and Sally, they wrote, directed, produced, and starred in their first play. Yup, a real, live, actual play, complete with scene changes, sound effects, costumes, props, songs, and even audience participation. The show, called SWANG (the main character's name was Celia, but her nickname was Swang, because of her love for swang dancing), had two performances, put on at the park behind our house. I'm not sure they got an entertainment permit from the City of Fort Collins, but, whatever.

The Promo flier

Every day after school and on most of their free weekend days, the five girls collaborated on putting together the performance. They posted fliers around the neighborhood mailboxes and told everyone they knew about it. They charged admission (parents of the performers were, graciously, allowed in free) and a small fee for other items, and each of my kids ended up making $7.50 each.

The first show began at 4:30 pm on Saturday, November 8, and the second one was scheduled for the same time on November 9 but the producers smartly moved it to 3:00 to avoid the twin plagues of darkness and cold. The production team, however, was prepared: they provided chairs, blankets, flashlights and snacks. The kids ate most of the food, chips, fruit punch and mints—purchased with their own money at the dollar store—but there was plenty for everyone.

In addition to Tanya and me and the neighbor girls' parents, a few other neighbors and friends came to the performance, having seen the signs and heard the chatter within the local arts scene (aka, our street). Even a high school junior who lives four houses down came by for the second showing. Tanya's mom attended on Sunday, and stayed for the post-production party in our kitchen, which got a tad rowdy. To my knowledge, nobody arranged for bottle service, got drunk on Cristal or tweeted racy photos. And I have no idea if TMZ was hiding in our pantry.

Had there been media there, I'm sure this would be a likely sampler their reviews:

"A five-star performance! I wanted to SWANG from the rafters!" —the Fort Collins Coloradoan.

"A breathtaking, wonderful and heartwarming debut performance! I laughed, cried...and shivered." —the Denver Post.

"Jump up and applaud for SWANG! Bravo!" —the Colorado Spring Gazette.

SWANG was part musical, part comedy, and part tragedy. Ella described it as, "An Adventure in Magical-ness," which seemed about right. The actors were both serious and improvisational, and when they messed up their lines, they didn't panic. They were, at times, hilarious, especially when they didn't mean to be. Each of the five actors had significant roles, including "backstage" jobs. I was also particularly impressed with the singing voices (especially Lucy's) in addition to a distinct lack of fear in the spotlight from all five of the players.

As one would expect of 5- to 11-year-olds, the plot was a bit hard to follow at times (something about fairies in the woods, dancing and a lurking evil something-or-other). But that really wasn't important. What impressed me most was the organization and dedication it took to make the show happen. They devoted themselves to a creative task and saw it through to completion. Each one of them branched out, put aside fear of embarrassment or failure, and surely discovered something about themselves they never knew, while having a lot of fun doing it.

That alone deserves rave reviews.

What's the Problem?

I've entered a new phase of my writing life.

It's called relaxing. I just wish I was good at it.

Since May 30, 2014, when I self-published my first novel, Seeking Blue (as always, available on Amazon.com and other local booksellers), things have changed. I'm still writing articles for UCHealth and Mind+Body, and I've contributed another essay to Fort Collins Magazine, keeping my second career very much active. I'm continuing to learn about journalism and writing, meeting new and interesting people, and making a few extra bucks in the process.

I also received my first not-so-fantastic review on Amazon the other day. Granted, I sought it out and appreciate the reviewer's honesty, but I've been reminded that literature is subjective, and that humility is necessary for all artists.

I've had a book launch party, done a couple of readings, stocked Seeking Blue in the bookstore at our family vacation spot, Star Island in New Hampshire, and had a book signing at an indie bookshop here in Fort Collins. I've sold 35 hard copies (so far) between those two shops, which, I'm told, is pretty good for an unknown self-published author in the first four months of publication. In fact, the woman at Old Firehouse Books in Fort Collins told me that my "local author" book signing was the most successful they've had this year.

I sold 7 copies that day. Essentially all of those copies have sold because of specific efforts to market and promote my novel using word of mouth, posting fliers and sending emails. Basically, bugging the heck out of people.

I've also scheduled three separate talks about writing within the Fort Collins community, at independent living and senior-type facilities. This makes me happy because I get to combine two of my passions: writing and hanging out with older folks. All while helping to promote the brand that is Andrew Kensley, Author.

Things are going well. I work three days a week at a job that I enjoy and that pays the bills; I get to work a second job that I love doing and helps pay more bills and also thickens the "Vegas" envelope, all while still having time to do house projects, spend a lot of time with my family, exercise, and get some much needed time in the mountains.

So what is the problem?

Exactly. There isn't one. I've decided that instead of getting upset about slow sales, worrying about whether Seeking Blue will ever hit the big time and what my next book will be, taxing endless self-promotion, and spending every waking minute trying to figure out how to sell more books and get an agent and a publisher and hit the big time, I'm going to take a mental break and just enjoy what I've accomplished.

I deserve it.

Ice Bucket Challenge

I got challenged on that subtle social media site—you may have heard of it, it's called something like The Book of Faces—by my friend from Plymouth, MA, Jeff Pickel to perform the ALS Ice Bucket Challenge. As luck would have it, Ella and Sophia have been planning on introducing me to the Jack Dawson school of frigidity for some time now and tonight, after dinner, I noticed them not-so-stealthily filling a bucket with ice and water on the deck and acting suspicious. Having been nominated just two days ago, (and to cushion the inevitable surprise blow that probably awaited anyway), I volunteered myself for the deed.

In keeping with the program, I nominated four other friends who may or may not have already done it.

Mark Lonergan
Dafyd Jones
David Itzkovits
Eric Kligman

Tomorrow, I'll be donating some cash to help cure this terrible disease. I've worked firsthand with patients suffering from it at various stages. And let me tell you, it's not pretty. ALS can strike anyone, and most people die within five years. I hope that we can get together as a population to do more fundraising of this nature for every disease that's out there. If everyone gave $10 to 5 different charities, the world would surely be a better place.

To paraphrase one of my favorite sayings: No one ever got poor by giving to charity. Go to www.alsa.org to give or get informed.

Website up and Running!

I've taken another positive step toward respectability in the modern world.

And it's about damn time.

Today, I finished setting up the website devoted to my writing career. Andrewkensley.com is up and running and ready to be browsed, linked, perused, publicized, searched, and shared. It took me a few days to figure out how to set one up from scratch. And much like my book self-publishing experience on Createspace, I went through quite a bit of a trial and error process getting things done. But I understand it's part of the deal, and I'm fine with it.

Those who know me well might say I'm a bit on the cheap side. Not untrue, I admit, but I actually entered into this little endeavor with the realization that I would have to pay to do this right. This year has been educational as far as the publishing world goes, and one important thing I've learned is that running a business—make no mistake, Andrew Kensley, Author/Freelance Writer is a business, albeit a crude and immature one thus far—requires a financial investment.

Since I started doing my own taxes a few years ago and with the gradual increase in writing income over the past couple of years, I've already begun saying fun things like "I'll get the check, it's a write-off" and "we talked about my book over those beers, burgers and onion rings and during commercials of the game, I can write off this guys night." But this is different: the prime reason for spending money on publicity, advertising, promotion and marketing is not for tax purposes. My goal is to sell some books. If I have to spend a reasonable sum to do that, I'm fine with it.

Consequently, my first internet searches on "how to build a website" involved clicking ONLY on the ones that required a monthly or yearly fee. I spent almost 10 hours setting up trials and familiarizing myself with the cool terminology—favicon, SEO, keyword density and meta tags are some of my favorites—and after much eye-burning screen time, I realized that none of the really cool looking website builders really had what I wanted. So I went another route.

I stumbled upon Wix.com, advertised as a free website builder, and found exactly the template I wanted. I tweaked it considerably over a few days, changing fonts and moving text, inserting photos and aligning icons, etc etc etc, and after a couple of minor paid upgrades (still cheaper than the other sites, but perfect for my purposes), I built Andrewkensley.com to my exact specifications.

Check it out and let me know what you think. And of course, thanks in advance for spreading the word.

Seeking Blue Publicity

Seeking Blue has launched with some success and now comes the hard part: marketing and promotion. I've been busy on social media, encouraging reviews and discussions on Goodreads and Amazon, crafting a press release and scheduling book signings to continue to get the word out about my novel.

Seeking Blue Cover

Here are my head shot and bio, which can be used for publicity purposes. (Feel free to copy and paste this or any photos from this site when you share.)

Andrew Kensley, Author

Andrew Kensley writes about wellness and healthcare for Mind & Body Magazine and the University of Colorado Health Insider.

His parenting column, Wee Wisdom, appeared every other week from 2009 to 2013 in the Fort Collins Coloradoan, during which time he also wrote travel content and features.

Andrew is a contributor to Fort Collins Magazine, his short fiction has appeared in the Owen Wister Review, and his work has also been featured in the family travel website, Momaboard.com.

When he's not writing, husband-ing, parenting or otherwise enjoying himself in the beautiful Colorado outdoors, Andrew works full time as a physical therapist, a career which he has thoroughly enjoyed for 18 years. A native of Montreal, Canada, he now happily resides in Fort Collins, Colorado, with his wife and two daughters, with no plans to leave anytime soon.

Seeking Blue is his first novel.

I still think that because of the subjective nature of literature, word of mouth is the best form of advertising. But that doesn't preclude moving forward aggressively with getting the word out. The key is disseminating information to people who don't know me and have never heard of me, and therefore wouldn't search for my work in the first place. My large circle of friends and family have helped tremendously, and I am so appreciative of all the support. But I need more.

And here's a link to the book signing event at Old Firehouse Books in Old Town Fort Collins on August 23:

https://plus.google.com/events/cr3b5vpfknmh12vcaols6tanneg

SEEKING BLUE...PUBLISHED!!!!!

Okay, the all caps title should tell you what you need to know: Today I officially published my first novel, Seeking Blue. It is available for purchase on Kindle, and will be available in print within a couple of days. (I'll let you know when that happens.)  Here's the link:

http://www.amazon.com/s/ref=nb_sb_noss_1?url=search-alias%3Ddigital-text&field-keywords=seeking+blue+andrew+kensley


By the way, if you have an Apple device, you can download the free Kindle for Mac app and read on your iOS device, (iPad, iPhone, Mac).

Hitting the enter button to publish

Pardon me for a moment...

...YAAAAHHOOOOOO!!!

Ahem, now that I've got that out of my system...well...there's not much else. I finally did it, and I'm damn proud. And you all should be too, for waiting patiently all these years.

After nearly 12 years of writing and editing and revising and revising and revising and revising, and several weeks of tedious formatting and re-indenting paragraphs and removing hard returns and adding page breaks (I still have no idea what those are), and learning by trial and error (mostly error) about how to turn a Word document into a Kindle-ready document, Seeking Blue is up and running on Amazon.com for purchase. I'm still waiting for my Proof print copy to arrive in the mail. As soon as it hits my mailbox, I'll flip through it and give it the go for publishing and send it out to the world of actual books.

Of course, I would be thrilled if you all bought a copy and told everyone you know to check it out as well. With self-publishing, the author has to do all the marketing him or herself, so if I want to sell this thing, I have to make it happen myself.

With your help.

I know that literature is subjective and not everyone is going to like Seeking Blue, and I'm okay with that. I would love it, regardless of whether you loved it or hated it, if you'd take 5 minutes (or less) to write a review on Amazon.com when you're done reading it. Whether you give it 1 star or 5 stars doesn't matter to me, honestly. The more reviews a book receives, the higher it will eventually populate on searches, thereby making it more visible to people who don't know me but are looking for something to read. So thank you in advance.

Please forward this blog post to everyone you know, especially those in book clubs everywhere. And give them my email address: I would love to provide a list of questions and topics, and if it's reasonable, be happy to discuss Seeking Blue in person with my readers.




I'm still amazed at all the love and support I've gotten from friends and family during this journey. Writing a book is hard and takes a long time, and can be challenging and insanely frustrating, but in the grand scheme of things, it's no more daunting than any other labor of love. With a boatload of persistence and patience, and support from those around you, anything is possible, and that is not by any means hyperbole.

I dedicated Seeking Blue to my daughters, Ella and Sophia. When I showed them the dedication page, I'm not ashamed to say I cried. Partly because this is an emotional experience for me, but also because of their reactions. I honestly didn't think it would mean that much to them, but, as has happened many times in my 11 years of parenting, I was wrong. Sophia jumped into my arms and thanked me repeatedly. Ella, as is her mien, calmly tiptoed over from the other side of the dining room table and hugged me. With Tanya watching quietly from across the table, the tears of joy and pride building in my eyes, and my two precious girls squeezing me like only children can, I realized that if I never sold one copy of this animal that has occupied my nights, days, lunch hours, and every possible time in between, I'd still consider this experience to be successful.

The true take home message of my adventure with Seeking Blue, and one I hope to impart to everyone I can possible reach, is that there is nothing more satisfying and empowering than following your dream. And while the message in the dedication was directed to my girls, the message applies to everyone. Here's your first sneak preview:

The world is what you make of it.

Make it good.

Seek your blue.

Seeking Blue: The Next Step

Many of you already know I've written a novel, Seeking Blue. It will be released into the world shortly, though I don't have an exact date yet. Consider this my first official pre-release promotion.

I finished it last March, and apart from last minute edits, revisions and other relatively minor fixer-upper issues, I'm just about ready to put this thing on the market and see what happens. After spending about a year trying to get an agent to bite (I've had a few small ones and one big one), I've decided to self-publish. Because self-publishing inherently lacks the built-in marketing and promotional power of traditional publishers, I have to get creative in getting the word out. This is where you all come in.

I will now tease you with some plot points, in hopes you'll not only buy Seeking Blue (or #seekingblue, for all you twitter-ers, tweeters and twitto-philes) when it's available, but also that you'll tell every one of your book-loving friends and family members to do the same. Also, share my Facebook and Twitter page links with everyone you know who likes to read. And even those who don't, what the hell.

Or at least write a good review on Amazon.com.

And ask your local bookstore to stock it.

And tell your mother.

And all your real and virtual friends, acquaintances and coworkers who live far away from you.

Here's the jacket cover summary, or what you'll see on the back of the book if you were perusing the aisles of your local bookstore. (The one you're going to beg to stock it, remember?) 

Jack Wasserman, an irascible 53-year-old pharmacist, is resigned to living out his days alone and unwilling to confront his painful past. But when he receives a surprise letter from Noah, the son he gave up two decades earlier, Jack finally takes the necessary steps toward fulfilling his overdue role as a father. On his voyage across oceans, cultures and generations, Jack’s path—equal parts trying, amusing, and cathartic—intersects with those of his fading son and the wife and mother once thought dead, as all three learn valuable lessons about forgiveness and new beginnings.

Pretty good, right?

More hints: the story takes place in Montreal, Australia, and the South Pacific, all places I've personally been. Oooohhhh.....

It took me upwards of ten years to pen this fabulous work of fiction. This includes the directionless task of banging out a first draft—basically a piece of crap that resembled the early remnants of the Big Bang, a shapeless tangle of words with no purpose other than to elicit chaos—in addition to countless hours of trying to improve it. In 2005 I met a woman named Sue at a writer's conference who introduced me to a group of others who basically showed me that my writing was nothing short of...shit. Sue and the writer's group members have continued to be great friends and of immeasurable help in helping me become a better writer. And be patient.

Slowly, and with tons of feedback and critique, including from Tanya's book club, the only ones besides my writers group that have read Seeking Blue in its entirety (okay, full disclosure: my sister and brother in law have also read it), my baby sauntered along through various iterations of plot changes, character developments and redevelopments, grammar improvements, tense and point-of-view modifications, scene enhancements, deletions and additions, etc, etc. I did these over lunch hours, nights, weekends, and any other >5 minute time span I could find. While working and being a husband and father.

This is not a veiled attempt to fish for compliments or "it-couldn't-have-been-that-bad" type of comments on your part. No, I will say with absolute certainty and an utter clarity of mind that until a few years ago, I had no discernible writing skill. To say that as recently as 2009, I would never publish anything in my life, would have been entirely reasonable.

The point is, I persevered because I loved creating characters and situations and baring my soul through them, and expressing myself via the page. I read more, wrote more, worked on the craft (continue to do so; its a lifelong endeavor), sought out people who could help me, critiqued others' work and suffered through my own being absolutely torn to shreds (no exaggeration). I'm by no means Hemingway or Steinbeck, but I finally can admit—with confidence, not conceit—that I am pretty good.

More to come...